Brewery Market Opportunity in Madison, WI 53703
Brewery Opportunity Score
70.7
High Opportunity
ZIP code 53703 in Madison, Wisconsin represents a high-opportunity market for a new brewery. With a Brewery Opportunity Score of 70.7, this area combines strong demographics, favorable income levels, and relatively low brewery competition. The current Brewery Density Index is just 8.0, suggesting significant room for growth in a market of 37,467 residents.
Population
37,467
Potential customer base
Median Income
$46,618
Household income
National Rank
#19
Top 100% nationally
Opportunity Score Breakdown
Each factor is scored 0–100 and weighted to produce the final BOS. Higher = better opportunity.
Existing Breweries in 53703 (3)
| Name | Type |
|---|---|
| Giant Jones Brewing LLC | Micro |
| Great Dane Pub and Brewing Co - Downtown | Brewpub |
| Working Draft Beer Company | Micro |