Brewery Market Opportunity in Stevens Point, WI 54481
Brewery Opportunity Score
54.9
Moderate Opportunity
Stevens Point, Wisconsin (54481) shows moderate opportunity for a new brewery venture. The Brewery Opportunity Score of 54.9 reflects a balanced market — decent demographics and income ($57,234 median household), but with some existing competition (BDI: 10.8). Population of 27,878 provides a reasonable customer base.
Population
27,878
Potential customer base
Median Income
$57,234
Household income
National Rank
#897
Top 81% nationally
Opportunity Score Breakdown
Each factor is scored 0–100 and weighted to produce the final BOS. Higher = better opportunity.
Existing Breweries in 54481 (3)
| Name | Type |
|---|---|
| Brewery Resolute | Planning |
| District 1 Brewing Company | Micro |
| Stevens Point Brewery | Regional |