Brewery Market Opportunity in Bloomington, IL 61704
Brewery Opportunity Score
54.8
Moderate Opportunity
Bloomington, Illinois (61704) shows moderate opportunity for a new brewery venture. The Brewery Opportunity Score of 54.8 reflects a balanced market — decent demographics and income ($93,107 median household), but with some existing competition (BDI: 2.7). Population of 36,938 provides a reasonable customer base.
Population
36,938
Potential customer base
Median Income
$93,107
Household income
National Rank
#899
Top 81% nationally
Opportunity Score Breakdown
Each factor is scored 0–100 and weighted to produce the final BOS. Higher = better opportunity.
Existing Breweries in 61704 (1)
| Name | Type |
|---|---|
| Lil Beaver Brewery | Micro |