Brewery Opportunity Score
39.9
Low Opportunity
Saginaw, MI 48602 — Brewery Market Opportunity
ZIP code 48602 in Saginaw, Michigan currently shows limited opportunity for a new brewery (BOS: 39.9). The combination of demographics, income ($46,068), and current competition (BDI: 3.6) suggests this market may not be the strongest choice for a new venture at this time.
Population
27,490
Potential customer base
Median Income
$46,068
Household income
National Rank
#4,242
Top 8% nationally
Opportunity Score Breakdown
Each factor is scored 0–100 and weighted to produce the final BOS. Higher = better opportunity.
Existing Breweries in 48602 (1)
| Name | Type |
|---|---|
| Oracle Brewing Company | Micro |