Brewery Market Opportunity in Auburn Hills, MI 48326
Brewery Opportunity Score
51.1
Moderate Opportunity
Auburn Hills, Michigan (48326) shows moderate opportunity for a new brewery venture. The Brewery Opportunity Score of 51.1 reflects a balanced market — decent demographics and income ($79,468 median household), but with some existing competition (BDI: 4.1). Population of 24,488 provides a reasonable customer base.
Population
24,488
Potential customer base
Median Income
$79,468
Household income
National Rank
#1,560
Top 66% nationally
Opportunity Score Breakdown
Each factor is scored 0–100 and weighted to produce the final BOS. Higher = better opportunity.
Existing Breweries in 48326 (1)
| Name | Type |
|---|---|
| Rochester Mills Production Brewery | Micro |