Brewery Market Opportunity in Shelby Township, MI 48315
Brewery Opportunity Score
48.2
Moderate Opportunity
Shelby Township, Michigan (48315) shows moderate opportunity for a new brewery venture. The Brewery Opportunity Score of 48.2 reflects a balanced market — decent demographics and income ($99,512 median household), but with some existing competition (BDI: 3.5). Population of 28,428 provides a reasonable customer base.
Population
28,428
Potential customer base
Median Income
$99,512
Household income
National Rank
#2,261
Top 51% nationally
Opportunity Score Breakdown
Each factor is scored 0–100 and weighted to produce the final BOS. Higher = better opportunity.
Existing Breweries in 48315 (1)
| Name | Type |
|---|---|
| Sherwood Brewing Co | Brewpub |