Is 92251 a good place to open a brewery?

Based on our analysis, 92251 (Imperial, California) is rated "Low Opportunity" with a Brewery Opportunity Score of 44.1/100. The area has 27,197 residents, $83,709 median household income, and a current BDI of 3.7.

What factors determine brewery opportunity in 92251?

The BOS for 92251 considers five factors: household income, demographics (25-44 age group at 8.6%), education (bachelor's+ at 17.0%), existing competition (BDI: 3.7), and accessibility.

Brewery Market Opportunity in Imperial, CA 92251

Brewery Opportunity Score

44.1

Low Opportunity

ZIP code 92251 in Imperial, California currently shows limited opportunity for a new brewery (BOS: 44.1). The combination of demographics, income ($83,709), and current competition (BDI: 3.7) suggests this market may not be the strongest choice for a new venture at this time.

Population

27,197

Potential customer base

Median Income

$83,709

Household income

National Rank

#3,326

Top 28% nationally

Current BDI

3.7

View density →

Opportunity Score Breakdown

Each factor is scored 0–100 and weighted to produce the final BOS. Higher = better opportunity.

Income

Demographics (25-44)

Education

Low Competition

100

Accessibility

Existing Breweries in 92251 (1)

Name	Type
Humble Farmer Brewing Co.	Brewpub

Related Data for 92251

📊Brewery DensityCurrent brewery concentration in 92251 📈California MarketState brewery trends & health

Nearby ZIP Codes

92250BOS: 41.8Low Opportunity 92270BOS: 49.3Moderate Opportunity 92276BOS: 41.3Low Opportunity 92220BOS: 41.4Low Opportunity 92211BOS: 48.0Moderate Opportunity