Brewery Opportunity Score
48.0
Moderate Opportunity
Palm Desert, CA 92211 — Brewery Market Opportunity
Palm Desert, California (92211) shows moderate opportunity for a new brewery venture. The Brewery Opportunity Score of 48.0 reflects a balanced market — decent demographics and income ($87,682 median household), but with some existing competition (BDI: 3.7). Population of 27,375 provides a reasonable customer base.
Population
27,375
Potential customer base
Median Income
$87,682
Household income
National Rank
#2,321
Top 50% nationally
Opportunity Score Breakdown
Each factor is scored 0–100 and weighted to produce the final BOS. Higher = better opportunity.
Existing Breweries in 92211 (1)
| Name | Type |
|---|---|
| La Quinta Brewing Co | Micro |