Brewery Market Opportunity in San Marcos, CA 92069
Brewery Opportunity Score
51.4
Moderate Opportunity
San Marcos, California (92069) shows moderate opportunity for a new brewery venture. The Brewery Opportunity Score of 51.4 reflects a balanced market — decent demographics and income ($93,065 median household), but with some existing competition (BDI: 4.3). Population of 46,825 provides a reasonable customer base.
Population
46,825
Potential customer base
Median Income
$93,065
Household income
National Rank
#1,499
Top 67% nationally
Opportunity Score Breakdown
Each factor is scored 0–100 and weighted to produce the final BOS. Higher = better opportunity.
Existing Breweries in 92069 (2)
| Name | Type |
|---|---|
| Port Brewing Co / The Lost Abbey | Micro |
| Wild Barrel Brewing Company | Micro |