Brewery Market Opportunity in O Fallon, MO 63366
Brewery Opportunity Score
51.5
Moderate Opportunity
O Fallon, Missouri (63366) shows moderate opportunity for a new brewery venture. The Brewery Opportunity Score of 51.5 reflects a balanced market — decent demographics and income ($98,237 median household), but with some existing competition (BDI: 3.7). Population of 54,449 provides a reasonable customer base.
Population
54,449
Potential customer base
Median Income
$98,237
Household income
National Rank
#1,479
Top 68% nationally
Opportunity Score Breakdown
Each factor is scored 0–100 and weighted to produce the final BOS. Higher = better opportunity.
Existing Breweries in 63366 (2)
| Name | Type |
|---|---|
| Good News Brewing Company | Brewpub |
| Missouri Beer Company | Micro |