Brewery Market Opportunity in Fenton, MI 48430
Brewery Opportunity Score
50.7
Moderate Opportunity
Fenton, Michigan (48430) shows moderate opportunity for a new brewery venture. The Brewery Opportunity Score of 50.7 reflects a balanced market — decent demographics and income ($99,755 median household), but with some existing competition (BDI: 5.2). Population of 38,731 provides a reasonable customer base.
Population
38,731
Potential customer base
Median Income
$99,755
Household income
National Rank
#1,656
Top 64% nationally
Opportunity Score Breakdown
Each factor is scored 0–100 and weighted to produce the final BOS. Higher = better opportunity.
Existing Breweries in 48430 (2)
| Name | Type |
|---|---|
| Fenton Winery & Brewery | Brewpub |
| Lynchpin Beer Company / The Laundry | Brewpub |