Brewery Market Opportunity in Edison, NJ 08837

Brewery Opportunity Score
51.5
Moderate Opportunity

Edison, New Jersey (08837) shows moderate opportunity for a new brewery venture. The Brewery Opportunity Score of 51.5 reflects a balanced market — decent demographics and income ($107,948 median household), but with some existing competition (BDI: 5.0). Population of 19,954 provides a reasonable customer base.

Population
19,954
Potential customer base
Median Income
$107,948
Household income
National Rank
#1,477
Top 68% nationally
Current BDI
5.0

Opportunity Score Breakdown

Each factor is scored 0–100 and weighted to produce the final BOS. Higher = better opportunity.

Income
40
Demographics (25-44)
10
Education
65
Low Competition
100
Accessibility
0

Existing Breweries in 08837 (1)

NameType
Cypress Brewing CompanyMicro

Nearby ZIP Codes