Brewery Market Opportunity in Easthampton, MA 01027
Brewery Opportunity Score
46.8
Moderate Opportunity
Easthampton, Massachusetts (01027) shows moderate opportunity for a new brewery venture. The Brewery Opportunity Score of 46.8 reflects a balanced market — decent demographics and income ($73,657 median household), but with some existing competition (BDI: 33.9). Population of 17,678 provides a reasonable customer base.
Population
17,678
Potential customer base
Median Income
$73,657
Household income
National Rank
#2,648
Top 43% nationally
Opportunity Score Breakdown
Each factor is scored 0–100 and weighted to produce the final BOS. Higher = better opportunity.
Existing Breweries in 01027 (6)
| Name | Type |
|---|---|
| Abandoned Building Brewery | Micro |
| Bear and Bramble Brewing Company | Micro |
| Fort Hill Brewery | Micro |
| New City Brewery | Micro |
| Opa Opa Brewery | Contract |
| Outlook Farm Brewery | Micro |