Brewery Market Opportunity in Olympia, WA 98502
Brewery Opportunity Score
52.5
Moderate Opportunity
Olympia, Washington (98502) shows moderate opportunity for a new brewery venture. The Brewery Opportunity Score of 52.5 reflects a balanced market — decent demographics and income ($87,154 median household), but with some existing competition (BDI: 0.0). Population of 35,043 provides a reasonable customer base.
Population
35,043
Potential customer base
Median Income
$87,154
Household income
National Rank
#1,286
Top 72% nationally
Opportunity Score Breakdown
Each factor is scored 0–100 and weighted to produce the final BOS. Higher = better opportunity.
Current Breweries
There are currently no active breweries in ZIP code 98502. This is a brewery desert — a key factor in the opportunity score.