Brewery Market Opportunity in Hilo, HI 96720
Brewery Opportunity Score
49.3
Moderate Opportunity
Hilo, Hawaii (96720) shows moderate opportunity for a new brewery venture. The Brewery Opportunity Score of 49.3 reflects a balanced market — decent demographics and income ($78,537 median household), but with some existing competition (BDI: 3.9). Population of 50,971 provides a reasonable customer base.
Population
50,971
Potential customer base
Median Income
$78,537
Household income
National Rank
#2,004
Top 57% nationally
Opportunity Score Breakdown
Each factor is scored 0–100 and weighted to produce the final BOS. Higher = better opportunity.
Existing Breweries in 96720 (2)
| Name | Type |
|---|---|
| Hilo Brewing Co | Micro |
| Ola Brew Co - Hilo | Micro |