Brewery Market Opportunity in Santa Rosa, CA 95404
Brewery Opportunity Score
52.7
Moderate Opportunity
Santa Rosa, California (95404) shows moderate opportunity for a new brewery venture. The Brewery Opportunity Score of 52.7 reflects a balanced market — decent demographics and income ($102,802 median household), but with some existing competition (BDI: 8.0). Population of 37,317 provides a reasonable customer base.
Population
37,317
Potential customer base
Median Income
$102,802
Household income
National Rank
#1,245
Top 73% nationally
Opportunity Score Breakdown
Each factor is scored 0–100 and weighted to produce the final BOS. Higher = better opportunity.
Existing Breweries in 95404 (3)
| Name | Type |
|---|---|
| Russian River Brewing Co | Regional |
| Russian River Brewing Co - Production | Micro |
| Third Street Aleworks | Brewpub |