Brewery Market Opportunity in Fresno, CA 93711
Brewery Opportunity Score
52.4
Moderate Opportunity
Fresno, California (93711) shows moderate opportunity for a new brewery venture. The Brewery Opportunity Score of 52.4 reflects a balanced market — decent demographics and income ($97,492 median household), but with some existing competition (BDI: 2.5). Population of 39,360 provides a reasonable customer base.
Population
39,360
Potential customer base
Median Income
$97,492
Household income
National Rank
#1,304
Top 72% nationally
Opportunity Score Breakdown
Each factor is scored 0–100 and weighted to produce the final BOS. Higher = better opportunity.
Existing Breweries in 93711 (1)
| Name | Type |
|---|---|
| Pine and Palm Brewing | Micro |