Brewery Market Opportunity in Waco, TX 76712
Brewery Opportunity Score
51.1
Moderate Opportunity
Waco, Texas (76712) shows moderate opportunity for a new brewery venture. The Brewery Opportunity Score of 51.1 reflects a balanced market — decent demographics and income ($96,267 median household), but with some existing competition (BDI: 3.5). Population of 28,719 provides a reasonable customer base.
Population
28,719
Potential customer base
Median Income
$96,267
Household income
National Rank
#1,550
Top 66% nationally
Opportunity Score Breakdown
Each factor is scored 0–100 and weighted to produce the final BOS. Higher = better opportunity.
Existing Breweries in 76712 (1)
| Name | Type |
|---|---|
| Yaxx Brewing Company | Planning |