Brewery Market Opportunity in McKinney, TX 75071
Brewery Opportunity Score
59.2
Moderate Opportunity
McKinney, Texas (75071) shows moderate opportunity for a new brewery venture. The Brewery Opportunity Score of 59.2 reflects a balanced market — decent demographics and income ($132,839 median household), but with some existing competition (BDI: 1.4). Population of 69,396 provides a reasonable customer base.
Population
69,396
Potential customer base
Median Income
$132,839
Household income
National Rank
#411
Top 91% nationally
Opportunity Score Breakdown
Each factor is scored 0–100 and weighted to produce the final BOS. Higher = better opportunity.
Existing Breweries in 75071 (1)
| Name | Type |
|---|---|
| Franconia Brewing Co | Micro |