Brewery Market Opportunity in Hays, KS 67601
Brewery Opportunity Score
53.0
Moderate Opportunity
Hays, Kansas (67601) shows moderate opportunity for a new brewery venture. The Brewery Opportunity Score of 53.0 reflects a balanced market — decent demographics and income ($58,480 median household), but with some existing competition (BDI: 8.2). Population of 24,279 provides a reasonable customer base.
Population
24,279
Potential customer base
Median Income
$58,480
Household income
National Rank
#1,189
Top 74% nationally
Opportunity Score Breakdown
Each factor is scored 0–100 and weighted to produce the final BOS. Higher = better opportunity.
Existing Breweries in 67601 (2)
| Name | Type |
|---|---|
| Defiance Brewing Co. | Micro |
| Gella's Diner & Liquid Bread Brewing Co | Brewpub |