Brewery Market Opportunity in Oconomowoc, WI 53066
Brewery Opportunity Score
53.6
Moderate Opportunity
Oconomowoc, Wisconsin (53066) shows moderate opportunity for a new brewery venture. The Brewery Opportunity Score of 53.6 reflects a balanced market — decent demographics and income ($111,348 median household), but with some existing competition (BDI: 8.1). Population of 37,056 provides a reasonable customer base.
Population
37,056
Potential customer base
Median Income
$111,348
Household income
National Rank
#1,080
Top 77% nationally
Opportunity Score Breakdown
Each factor is scored 0–100 and weighted to produce the final BOS. Higher = better opportunity.
Existing Breweries in 53066 (3)
| Name | Type |
|---|---|
| Brewfinity Brewing Co | Brewpub |
| Hops and Leisure | Contract |
| Sconnie Beverage | Contract |