Brewery Market Opportunity in Grafton, WI 53024
Brewery Opportunity Score
49.4
Moderate Opportunity
Grafton, Wisconsin (53024) shows moderate opportunity for a new brewery venture. The Brewery Opportunity Score of 49.4 reflects a balanced market — decent demographics and income ($91,675 median household), but with some existing competition (BDI: 5.3). Population of 19,040 provides a reasonable customer base.
Population
19,040
Potential customer base
Median Income
$91,675
Household income
National Rank
#1,975
Top 57% nationally
Opportunity Score Breakdown
Each factor is scored 0–100 and weighted to produce the final BOS. Higher = better opportunity.
Existing Breweries in 53024 (1)
| Name | Type |
|---|---|
| Water Street Brewery - Grafton | Brewpub |