Brewery Market Opportunity in Houghton, MI 49931
Brewery Opportunity Score
65.9
High Opportunity
ZIP code 49931 in Houghton, Michigan represents a high-opportunity market for a new brewery. With a Brewery Opportunity Score of 65.9, this area combines strong demographics, favorable income levels, and relatively low brewery competition. The current Brewery Density Index is just 29.3, suggesting significant room for growth in a market of 10,229 residents.
Population
10,229
Potential customer base
Median Income
$47,279
Household income
National Rank
#88
Top 98% nationally
Opportunity Score Breakdown
Each factor is scored 0–100 and weighted to produce the final BOS. Higher = better opportunity.
Existing Breweries in 49931 (3)
| Name | Type |
|---|---|
| Keweenaw Brewing Co | Micro |
| Keweenaw Brewing Co - Production Facility | Micro |
| Library Restaurant, Bar and Brewpub | Brewpub |