Brewery Market Opportunity in Petoskey, MI 49770

Brewery Opportunity Score
48.6
Moderate Opportunity

Petoskey, Michigan (49770) shows moderate opportunity for a new brewery venture. The Brewery Opportunity Score of 48.6 reflects a balanced market — decent demographics and income ($80,431 median household), but with some existing competition (BDI: 16.8). Population of 17,813 provides a reasonable customer base.

Population
17,813
Potential customer base
Median Income
$80,431
Household income
National Rank
#2,163
Top 53% nationally
Current BDI
16.8

Opportunity Score Breakdown

Each factor is scored 0–100 and weighted to produce the final BOS. Higher = better opportunity.

Income
29
Demographics (25-44)
15
Education
59
Low Competition
100
Accessibility
0

Existing Breweries in 49770 (3)

NameType
Beards BreweryBrewpub
Petoskey BrewingMicro
Rudbeckia FarmMicro

Nearby ZIP Codes