Brewery Market Opportunity in Lowell, MI 49331
Brewery Opportunity Score
47.4
Moderate Opportunity
Lowell, Michigan (49331) shows moderate opportunity for a new brewery venture. The Brewery Opportunity Score of 47.4 reflects a balanced market — decent demographics and income ($92,443 median household), but with some existing competition (BDI: 11.5). Population of 17,419 provides a reasonable customer base.
Population
17,419
Potential customer base
Median Income
$92,443
Household income
National Rank
#2,461
Top 47% nationally
Opportunity Score Breakdown
Each factor is scored 0–100 and weighted to produce the final BOS. Higher = better opportunity.
Existing Breweries in 49331 (2)
| Name | Type |
|---|---|
| Big Boiler Brewing | Brewpub |
| New Union Brewing | Micro |