Brewery Market Opportunity in Ypsilanti, MI 48197
Brewery Opportunity Score
56.5
Moderate Opportunity
Ypsilanti, Michigan (48197) shows moderate opportunity for a new brewery venture. The Brewery Opportunity Score of 56.5 reflects a balanced market — decent demographics and income ($70,913 median household), but with some existing competition (BDI: 1.5). Population of 65,911 provides a reasonable customer base.
Population
65,911
Potential customer base
Median Income
$70,913
Household income
National Rank
#675
Top 85% nationally
Opportunity Score Breakdown
Each factor is scored 0–100 and weighted to produce the final BOS. Higher = better opportunity.
Existing Breweries in 48197 (1)
| Name | Type |
|---|---|
| Mishigama Craft Brewing / Ypsi Alehouse | Brewpub |