Brewery Market Opportunity in Saline, MI 48176

Brewery Opportunity Score
54.5
Moderate Opportunity

Saline, Michigan (48176) shows moderate opportunity for a new brewery venture. The Brewery Opportunity Score of 54.5 reflects a balanced market — decent demographics and income ($110,987 median household), but with some existing competition (BDI: 8.6). Population of 23,325 provides a reasonable customer base.

Population
23,325
Potential customer base
Median Income
$110,987
Household income
National Rank
#950
Top 79% nationally
Current BDI
8.6

Opportunity Score Breakdown

Each factor is scored 0–100 and weighted to produce the final BOS. Higher = better opportunity.

Income
41
Demographics (25-44)
14
Education
73
Low Competition
100
Accessibility
0

Existing Breweries in 48176 (2)

NameType
Salt Springs BreweryBrewpub
Stony Lake Brewing CompanyMicro

Nearby ZIP Codes