Brewery Market Opportunity in Milan, MI 48160
Brewery Opportunity Score
47.1
Moderate Opportunity
Milan, Michigan (48160) shows moderate opportunity for a new brewery venture. The Brewery Opportunity Score of 47.1 reflects a balanced market — decent demographics and income ($99,383 median household), but with some existing competition (BDI: 7.0). Population of 14,308 provides a reasonable customer base.
Population
14,308
Potential customer base
Median Income
$99,383
Household income
National Rank
#2,550
Top 45% nationally
Opportunity Score Breakdown
Each factor is scored 0–100 and weighted to produce the final BOS. Higher = better opportunity.
Existing Breweries in 48160 (1)
| Name | Type |
|---|---|
| Original Gravity Brewing Co | Brewpub |