Brewery Market Opportunity in Chelsea, MI 48118
Brewery Opportunity Score
48.5
Moderate Opportunity
Chelsea, Michigan (48118) shows moderate opportunity for a new brewery venture. The Brewery Opportunity Score of 48.5 reflects a balanced market — decent demographics and income ($87,934 median household), but with some existing competition (BDI: 15.3). Population of 13,088 provides a reasonable customer base.
Population
13,088
Potential customer base
Median Income
$87,934
Household income
National Rank
#2,191
Top 52% nationally
Opportunity Score Breakdown
Each factor is scored 0–100 and weighted to produce the final BOS. Higher = better opportunity.
Existing Breweries in 48118 (2)
| Name | Type |
|---|---|
| Bitter Old Fecker Rustic Ales | Micro |
| Chelsea Alehouse Brewery | Brewpub |