Brewery Market Opportunity in Bowling Green, KY 42101
Brewery Opportunity Score
51.0
Moderate Opportunity
Bowling Green, Kentucky (42101) shows moderate opportunity for a new brewery venture. The Brewery Opportunity Score of 51.0 reflects a balanced market — decent demographics and income ($49,045 median household), but with some existing competition (BDI: 1.6). Population of 63,290 provides a reasonable customer base.
Population
63,290
Potential customer base
Median Income
$49,045
Household income
National Rank
#1,586
Top 66% nationally
Opportunity Score Breakdown
Each factor is scored 0–100 and weighted to produce the final BOS. Higher = better opportunity.
Existing Breweries in 42101 (1)
| Name | Type |
|---|---|
| White Squirrel Brewery | Brewpub |