Is 27893 a good place to open a brewery?

Based on our analysis, 27893 (Wilson, North Carolina) is rated "Low Opportunity" with a Brewery Opportunity Score of 40.6/100. The area has 38,626 residents, $40,180 median household income, and a current BDI of 2.6.

What factors determine brewery opportunity in 27893?

The BOS for 27893 considers five factors: household income, demographics (25-44 age group at 8.8%), education (bachelor's+ at 14.5%), existing competition (BDI: 2.6), and accessibility.

Brewery Market Opportunity in Wilson, NC 27893

Brewery Opportunity Score

40.6

Low Opportunity

ZIP code 27893 in Wilson, North Carolina currently shows limited opportunity for a new brewery (BOS: 40.6). The combination of demographics, income ($40,180), and current competition (BDI: 2.6) suggests this market may not be the strongest choice for a new venture at this time.

Population

38,626

Potential customer base

Median Income

$40,180

Household income

National Rank

#4,128

Top 10% nationally

Current BDI

2.6

View density →

Opportunity Score Breakdown

Each factor is scored 0–100 and weighted to produce the final BOS. Higher = better opportunity.

Income

Demographics (25-44)

Education

Low Competition

100

Accessibility

Existing Breweries in 27893 (1)

Name	Type
217 Brew Works	Micro

Related Data for 27893

📊Brewery DensityCurrent brewery concentration in 27893 📈North Carolina MarketState brewery trends & health

Nearby ZIP Codes

27886BOS: 39.4Low Opportunity 27909BOS: 46.2Moderate Opportunity 27910BOS: 39.2Low Opportunity 27927BOS: 48.8Saturated 27858BOS: 61.6High Opportunity