Brewery Market Opportunity in Williamsburg, VA 23188
Brewery Opportunity Score
53.8
Moderate Opportunity
Williamsburg, Virginia (23188) shows moderate opportunity for a new brewery venture. The Brewery Opportunity Score of 53.8 reflects a balanced market — decent demographics and income ($101,088 median household), but with some existing competition (BDI: 4.4). Population of 45,342 provides a reasonable customer base.
Population
45,342
Potential customer base
Median Income
$101,088
Household income
National Rank
#1,054
Top 77% nationally
Opportunity Score Breakdown
Each factor is scored 0–100 and weighted to produce the final BOS. Higher = better opportunity.
Existing Breweries in 23188 (2)
| Name | Type |
|---|---|
| Alewerks Brewing Company | Micro |
| Brass Cannon Brewing | Micro |