Brewery Market Opportunity in Sterling, VA 20164
Brewery Opportunity Score
55.6
Moderate Opportunity
Sterling, Virginia (20164) shows moderate opportunity for a new brewery venture. The Brewery Opportunity Score of 55.6 reflects a balanced market — decent demographics and income ($132,067 median household), but with some existing competition (BDI: 4.7). Population of 42,694 provides a reasonable customer base.
Population
42,694
Potential customer base
Median Income
$132,067
Household income
National Rank
#791
Top 83% nationally
Opportunity Score Breakdown
Each factor is scored 0–100 and weighted to produce the final BOS. Higher = better opportunity.
Existing Breweries in 20164 (2)
| Name | Type |
|---|---|
| Beltway Brewing Company | Micro |
| Rocket Frog Brewing Company | Micro |