Brewery Market Opportunity in Utica, NY 13502
Brewery Opportunity Score
45.4
Moderate Opportunity
Utica, New York (13502) shows moderate opportunity for a new brewery venture. The Brewery Opportunity Score of 45.4 reflects a balanced market — decent demographics and income ($59,530 median household), but with some existing competition (BDI: 6.0). Population of 33,241 provides a reasonable customer base.
Population
33,241
Potential customer base
Median Income
$59,530
Household income
National Rank
#2,982
Top 35% nationally
Opportunity Score Breakdown
Each factor is scored 0–100 and weighted to produce the final BOS. Higher = better opportunity.
Existing Breweries in 13502 (2)
| Name | Type |
|---|---|
| Saranac Brewery / Matt Brewing Co | Regional |
| Woodland Farm Brewery | Micro |