Brewery Market Opportunity in New London, CT 06320

Brewery Opportunity Score
48.7
Moderate Opportunity

New London, Connecticut (06320) shows moderate opportunity for a new brewery venture. The Brewery Opportunity Score of 48.7 reflects a balanced market — decent demographics and income ($60,224 median household), but with some existing competition (BDI: 3.7). Population of 27,275 provides a reasonable customer base.

Population
27,275
Potential customer base
Median Income
$60,224
Household income
National Rank
#2,142
Top 54% nationally
Current BDI
3.7

Opportunity Score Breakdown

Each factor is scored 0–100 and weighted to produce the final BOS. Higher = better opportunity.

Income
20
Demographics (25-44)
36
Education
36
Low Competition
100
Accessibility
0

Existing Breweries in 06320 (1)

NameType
Tox Brewing CompanyMicro

Nearby ZIP Codes