Brewery Market Opportunity in Sturbridge, MA 01566
Brewery Opportunity Score
51.1
Moderate Opportunity
Sturbridge, Massachusetts (01566) shows moderate opportunity for a new brewery venture. The Brewery Opportunity Score of 51.1 reflects a balanced market — decent demographics and income ($135,802 median household), but with some existing competition (BDI: 14.2). Population of 7,054 provides a reasonable customer base.
Population
7,054
Potential customer base
Median Income
$135,802
Household income
National Rank
#1,570
Top 66% nationally
Opportunity Score Breakdown
Each factor is scored 0–100 and weighted to produce the final BOS. Higher = better opportunity.
Existing Breweries in 01566 (1)
| Name | Type |
|---|---|
| Bay State Beer Company | Micro |