Is 01301 a good place to open a brewery?

Based on our analysis, 01301 (Greenfield, Massachusetts) is rated "Low Opportunity" with a Brewery Opportunity Score of 44.0/100. The area has 17,876 residents, $54,347 median household income, and a current BDI of 11.2.

What factors determine brewery opportunity in 01301?

The BOS for 01301 considers five factors: household income, demographics (25-44 age group at 7.1%), education (bachelor's+ at 38.0%), existing competition (BDI: 11.2), and accessibility.

Brewery Market Opportunity in Greenfield, MA 01301

Brewery Opportunity Score

44.0

Low Opportunity

ZIP code 01301 in Greenfield, Massachusetts currently shows limited opportunity for a new brewery (BOS: 44.0). The combination of demographics, income ($54,347), and current competition (BDI: 11.2) suggests this market may not be the strongest choice for a new venture at this time.

Population

17,876

Potential customer base

Median Income

$54,347

Household income

National Rank

#3,342

Top 27% nationally

Current BDI

11.2

View density →

Opportunity Score Breakdown

Each factor is scored 0–100 and weighted to produce the final BOS. Higher = better opportunity.

Income

Demographics (25-44)

Education

Low Competition

100

Accessibility

Existing Breweries in 01301 (2)

Name	Type
Lefty's Brewing Co	Micro
The Peoples Pint / Franklin County Brewing Co	Brewpub

Related Data for 01301

📊Brewery DensityCurrent brewery concentration in 01301 🚶Walkability ScoreBrewery crawl potential in 01301 📈Massachusetts MarketState brewery trends & health

Nearby ZIP Codes

01340BOS: 45.5Moderate Opportunity 01257BOS: 48.0Moderate Opportunity 01247BOS: 43.6Low Opportunity 01364BOS: 37.8Low Opportunity 01230BOS: 49.5Moderate Opportunity